What grabs your attention when you are looking through material?
The 4 things that grab my attention would be Color, Readability, Content, and Navigation. Color due to I want to feel energized if I am having to research something. If the colors are dull and boring I may not be inclined to read the material. Readability because I want to be able to understand the material I am reading. Content in order to continue my desire to keep reading. Have you ever started reading something and then just get lost and loss the desire to continue reading, well it happens but is avoidable. Finally, Navigation is key to being able to find information on a webpage. All 4 of these will set you up for success when performing technical writing.
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